Winners in the digital age know success comes from more than just covering the technology checklist. The digital revolution is dramatically transforming every industry. As the digital and physical world have been blurring for many years, consumers learned to shop in virtual stores and to meet in virtual spaces. Digital technology has changed the way companies deal with customers, deliver products and services, interact with stakeholders, exploit their operations, engage their workforce and many more. Every business going to be digital business as digital is going more and morecustomer-centric. How is digital disruption affecting your organization? And how well are your organization responding to minimize the threats and maximize the opportunities presented by this change?
As each segment of business world goes Digital. Disruptive companies and Innovations are sweeping the markets, and with innovation curves diminishing, you either steer the change or watch others usher in it. Xenneo Digital helps you take a smooth odyssey from ideation to execution of incoming innovations.
According to the analysts at Germany-based GfK, in 2014 there were 1.2 billion smartphones sold, up 23% on the year before and crossing the billion-unit point for the first time and in 2015, working out to total sales of 1.368 billion devices.
Xenneo predicts the turning point in favor of tablets will happen in 2016, when there will be nearly 400 million tablets shipped, versus close to 390 million PCs.
In digital economy, business reaches vastly more people, iterate expeditious, and make faster and better decision than ever before. Companies are building their workforce to adapt and embarrassing digital with new business strategies. For example, In India, Unilever provides mobile devices to rural distributors, including traditional mom-and-pop stores. The devices relay information (such as stock levels and pricing) back to the company, so Unilever can improve its demand forecasts, inventory management, and marketing strategy—raising sales in rural stores by a third.

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Digital Stats

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Xenneo predicts the turning point in favor of tablets will happen in 2016, when there will be nearly 400 million tablets shipped, versus close to 390 million PCs.

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80% of B2B vendors plan to offer mobile commerce by the end of 2016 – Xenneo research

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Businesses with structured digital strategy are more likely to invest approximately 20% of revenues in digital initiative: Xenneo Study – Xenneo Research

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Nearly two-thirds of Americans own a smartphone and 19% of Americans rely on a smartphone for accessing online services and for staying connected. – CMO council research

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Mobile digital media time in the US is now significantly higher at 51% compared to desktop at 42%. – CMO council research